AI Avatar
Instead of booking a model and a studio every time you need a picture, you design a consistent AI character once and keep it. That avatar looks the same in every photo you make with it later, and you reuse it in other modules. Finished characters and their outfits wait for you in "My avatars".
What it's for
- Who it's for: brands and creators who want one recognisable face across photos and videos, without repeating photo shoots.
- Use it when: you need a consistent character that returns on many materials - designed once, then dressed in different outfits.
- If you want to drop a finished avatar straight into a setting or a video, go to Lifestyle – with avatar and Avatar video - both pull the character from here.
Info
An avatar built from photos of a real person needs consent. Before the photos are sent for generation, you tick a box under them confirming that the person is an adult and agreed to their likeness being used. Without it you cannot go on, and we do not send the photos to generate the body.
Before you start
- Permissions: a role that can use services (member and up).
- Module enabled: "AI Avatar" must be active for your company. If it's not in the menu, ask for it with the Request a module button on the dashboard or via Report in the top bar.
- What to prepare: for an invented character - an idea of the look (one sentence is enough). For a character from a real person - one to three face photos plus one full-body photo.
How to build an avatar
- Open AI Avatar from your company menu.
- Choose the path: an invented character (design from scratch) or from a real person (upload face and body photos and confirm consent).
- For an invented character, describe the look in one sentence - the rest of the fields fill themselves in, and you only correct what doesn't fit. The creator walks you through short screens: who this person is, face and hair, build.
- A live preview of the character stands on the left the whole time and changes with every choice: proportions come from height and build, colours from skin tone, hair and eyes, and the ruler beside it shows the real height. Under the preview you get the list of chosen traits - including the ones it cannot draw (nationality, distinguishing features).
- From three face proposals, pick the one that fits.
- Two angled shots are made from the face you chose; together with the front view they form the set that keeps the character recognisable later. Either side shot can be generated again.
- From that set of shots comes a full-body photo in a simple, plain outfit. Give the character a name and save it.
- (Optional) Add outfits: upload a photo of a whole look, describe it in words, or supply single pieces of clothing. The face and the build stay untouched.
- The finished character and its outfits land in "My avatars" - view, rename or delete them there. Deleting an avatar also removes its images from the library (face, body and outfits), except those another avatar, a reel project or a post that is not published yet uses.
Tip
First time here? Launch the Tour (the "?" button in the panel) - it walks the screen step by step. This page covers what the Tour doesn't: every field, limits and troubleshooting.
Fields and options
| Field | What it does | Format / limit | Default | Required |
|---|---|---|---|---|
| Path | Invented character or from a real person | choice | - | yes |
| Face photos | The basis for a character from a real person | 1 to 3 photos | - | yes (real-person path) |
| Body photo | Captures the body build | 1 photo | - | yes (real-person path) |
| Description / traits | The look of an invented character | one sentence or trait fields | empty | yes (invented path) |
| Face choice | Pick the face from three proposals | 1 of 3 | - | yes |
| Name | Finding the character in "My avatars" | text | - | yes |
| Outfits | More looks on the same character | photo, description or clothing pieces | empty | no |
Limits and notes
- Only saving counts against your monthly limit: a saved character and each saved outfit. Previews along the way (face proposals, extra shots) are free.
- Timing: a generation stage usually takes 40-110 seconds. The preview shows how long it has been running and the band this stage normally falls into. You can close the tab - the render keeps going, and the creator re-attaches to it when you come back.
- Consent for a real person: you confirm it on the photo screen, before we generate the body. We record who confirmed it, when, and which version of the statement it applies to. Changing the photos clears the confirmation - you tick it again.
- Reuse: you pick the avatar in the "Lifestyle – with avatar" and "Avatar video" modules, if they're switched on for your company.
Common problems
| Symptom | Cause | What to do |
|---|---|---|
| "Monthly limit exceeded" | Company limit used up | Wait for the renewal date in the module header or ask for more with the Need more? button |
| Module not in the menu | Service not active for the company | Ask for "AI Avatar" with the Request a module button on the dashboard |
| Can't move on with a real person's photos | Consent not confirmed | Tick the confirmation of adulthood and likeness consent under the photos |
| Character looks different across photos | A saved avatar wasn't selected | In the target module, pick the character from "My avatars" instead of uploading new photos |
| Avatar missing from the list in another module | The character wasn't saved | Go back to AI Avatar, give it a name and save the character |
Related pages
- Avatar video - your AI character in a short video.
- Lifestyle – with avatar - a finished avatar placed in a setting.
- Asset Library - where you find and download your saved materials.